Spam Blogs = Splogs

SplogSpot Spam Blog Search Engine

Have you noticed these odd ’spam blogs’ showing up in your referral logs or perhaps trapped by your spam filter?

Splogs, spam blogs, got alot of attention over the weekend as hundreds of thousands of fake blogs were launched via the Google Blogger / BlogSpot interface resulting in some trashed search results and feed aggregators.

Jim Hedger, columnist for SEJ and editor at Stepforth, says that “Splogs most often get their content by scraping, the process of sending an electronic copying bot to take everything it sees, recreating it on an unlimited number of instant documents. By running advertising generated through the AdSense program, the owners of the splogs make money when visitors click on the ads. In other words, literally millions of instant sites have sprung up over the past twelve months, most of which are free-hosted Blogs, containing content scraped out from the original sites.” Since a lot of these splogs run Google AdSense, Google is making a bit of revenue off of blog spamming.

Here is splogspot.com, a search engine of “splogs,” or spam blogs.

Comments

  1. Tech Bytes wrote:

    I guess most spammers that do stuff like create 100s of splogs on blogger.com and other places dont have time to create original content… One way of identifying such blogs is for genuine bloggers to use tools such as http://www.copyscape.com and report plagiarism to the search engines…. if a large number of people start doing this, it would at least keep all this content scraping in check…..